ColourPop
ColourPop is a Los Angeles–based cosmetics brand known for affordable, trend-driven makeup sold primarily direct-to-consumer online. Founded in 2014 under Seed Beauty, the company emphasizes frequent product drops, influencer and pop‑culture collaborations, and a large selection of cruelty‑free and many vegan formulas—appealing to shoppers who want vibrant eyeshadows, cream and liquid lip products, and limited‑edition collections without luxury price marks.
ColourPop
ColourPop is a Los Angeles–based cosmetics brand known for affordable, trend-driven makeup sold primarily direct-to-consumer online. Founded in 2014 under Seed Beauty, the company emphasizes frequent product drops, influencer and pop‑culture collaborations, and a large selection of cruelty‑free and many vegan formulas—appealing to shoppers who want vibrant eyeshadows, cream and liquid lip products, and limited‑edition collections without luxury price marks.