Hurley
Founded in Southern California and rooted in surf culture, Hurley specializes in performance-driven surfwear and casual lifestyle apparel favored by surfers and young outdoor enthusiasts. The brand is known for boardshort innovations like Phantom stretch fabric, as well as casual tees, hoodies, and wetsuits—sold through specialty surf shops, global retailers, and online. Shoppers choose Hurley for functional materials, a surf-to-street aesthetic, and a product range that spans technical swimwear to everyday apparel for active, style-conscious customers.
Hurley
Founded in Southern California and rooted in surf culture, Hurley specializes in performance-driven surfwear and casual lifestyle apparel favored by surfers and young outdoor enthusiasts. The brand is known for boardshort innovations like Phantom stretch fabric, as well as casual tees, hoodies, and wetsuits—sold through specialty surf shops, global retailers, and online. Shoppers choose Hurley for functional materials, a surf-to-street aesthetic, and a product range that spans technical swimwear to everyday apparel for active, style-conscious customers.