skims

Skims is a Los Angeles–based apparel brand known for body-conforming underwear, shapewear, loungewear and hosiery offered in a wide range of tones and sizes. Launched by entrepreneur Kim Kardashian, the brand emphasizes inclusive fits and modern fabric technology to smooth, support and layer under everyday clothing. Skims sells direct-to-consumer online and through select retail partnerships, appealing to shoppers seeking sculpting basics and wardrobe foundation pieces in neutral, skin-tone focused palettes.