skims

Skims is a direct-to-consumer apparel brand founded by Kim Kardashian that focuses on shapewear, underwear, loungewear and basics designed for a broad range of body types and skin tones. The label is known for inclusive sizing, multiple nude-shade options, and fabric-forward pieces that aim to combine comfort with light shaping. Shoppers typically browse detailed size guides and product pages at skims.com and through occasional retail partnerships and pop-up locations.